Will Francis

Will Francis

Author

Will Francis is a recognised authority in digital media and technology, having been listed by The Telegraph, Independent and NMA as a top influencer in this space. He regularly appears on TV, radio and in print to share his expertise.

Having run ad agencies he’s helped some of the world’s most loved brands – Samsung, Nike, Penguin Books, Warner Bros, Spotify and many more – to reach their audiences in more innovative and meaningful ways. Previously he was a key early member of the team at pioneering social network MySpace, personally working with film and music artists from Justin Bieber to Jared Leto to bring them closer than ever to their adoring fans. Will’s been part of a seismic shift in the entertainment industries and he’s been in ‘social media’ since before the term existed.

Will now travels the world sharing his expertise through training, consultancy and keynote speeches in-house for global brands and at major conferences. He’s a contributor to  media channels including BBC, ITV, Guardian, Talk Radio and CNN offering his opinions on the technology issues of our time.

Will is the digital judge for the Fresh Awards, recognising outstanding UK creativity in advertising and also an advisor to Facebook, focusing on helping female entrepreneurs get more out of their business products. As an early Bitcoin investor he’s been involved in cryptocurrencies since long before they hit the headlines, and he continues to manage a volatile portfolio.

His first book Cocktails of the Movies was published by Random House in 2015, with a new refreshed edition released recently. Illustrated by his wife Stacey Marsh the duo have more books exploring popular culture and technology currently in the works.

The topics Will speaks on are:

  • advertising and marketing
  • emerging technology
  • social media
  • creativity
  • content creation – visual and copywriting
  • business and start-ups
  • digital transformation
  • blockchain and cryptocurrencies

As an event and broadcast speaker, Will specialises in explaining complex topics in an accessible and compelling way. He understands how to keep audiences fascinated and inspired, even whilst exploring the more technical side of business and creativity. Embracing interactive and Q&A sessions at events, he’s always happy to include audience participation elements in his talks.

Publications

Will Francis @willfrancis

Baffled by SEO? It’s really quite simple. So says SEO expert @joetheseo
in his chat with @WillFrancis in this episode of Ahead of the Game, a podcast brought to you by the DMI. https://bit.ly/2UboNEz

#AheadOfTheGame #DMI #SEO #Podcast #marketing #digital

Be helpful not promotional right now, say social media expert @willfrancis at today's The Caterer #socialmediasummit https://www.thecaterer.com/news/helpful-not-promotional-social-media-summit

Looking forward to running The Caterer Social Media summit webinar this afternoon 1-4pm, our first virtual event, with expert advice on moving the needle on social media marketing from @willfrancis #socialmediasummit https://www.thecaterersummits.com/caterersummits2020/en/page/social-media?utm_source=TheCaterer&utm_medium=Article111219

👍 Appropriate response - other countries take note

Fantastic video explainer on what 'exponential growth' really means in the context of an epidemic - https://buff.ly/2vPNIEp

Many of the people I respect most are behind aggressive social distancing measures now, whilst many of those I respect least are saying we should calm down and carry on 🤔 https://buff.ly/3cLo9Fc

Another recruiter email. Not sure I'm OK with their wandering play button and its questionable biases.

Simple but very useful chart showing growth of cases of Coronavirus in your country - https://buff.ly/2TBZUSk

A (very useful) Coronavirus Primer for Reasonably Rational People - https://buff.ly/2PVaLUW

My weekly newsletter just went out - fleets, nano-influencers, Quibi, #coronavirus and top links from this week in digital PLUS a tasty cocktail to make 🍸 https://willfrancis.substack.com/p/-web-tech-future-wtf011

https://www.isitcanceledyet.com/

The work-from-home revolution

Really interesting edition of ⁦@ExponentialView⁩ today, about the effects of coronavirus on the world, on industry https://www.exponentialview.co/p/-coronavirus-on-the-latin-bridge

'Social proof' 🐯

That's one hell of a product testimonial

Classic @louistheroux 😂

ICYMI: We asked @andrew_davis @DepeshM and @willfrancis what they think about Ofcom's proposed powers to regulate social media companies. http://bit.ly/37ty0vr

Just five tickets left for The Caterer #socialmediasummit featuring @willfrancis. If you want to come, don't hang about https://www.thecaterersummits.com/caterersummits2020/en/page/social-media?utm_source=TheCaterer&utm_medium=Article111219

I asked @andrew_davis @DepeshM and @willfrancis what they think about Ofcom's proposed powers to regulate social media companies. Here's what they said 👇 https://twitter.com/Econsultancy/status/1228344899621269508

This sounds great, I politely sat through way too many meetings in my early career that were a waste of time. http://money.com/amazon-meetings-no-powerpoint/