Will Francis

Will Francis

Author

Will Francis is a recognised authority in digital media and technology, having been listed by The Telegraph, Independent and NMA as a top influencer in this space. He regularly appears on TV, radio and in print to share his expertise.

Having run ad agencies he’s helped some of the world’s most loved brands – Samsung, Nike, Penguin Books, Warner Bros, Spotify and many more – to reach their audiences in more innovative and meaningful ways. Previously he was a key early member of the team at pioneering social network MySpace, personally working with film and music artists from Justin Bieber to Jared Leto to bring them closer than ever to their adoring fans. Will’s been part of a seismic shift in the entertainment industries and he’s been in ‘social media’ since before the term existed.

Will now travels the world sharing his expertise through training, consultancy and keynote speeches in-house for global brands and at major conferences. He’s a contributor to  media channels including BBC, ITV, Guardian, Talk Radio and CNN offering his opinions on the technology issues of our time.

Will is the digital judge for the Fresh Awards, recognising outstanding UK creativity in advertising and also an advisor to Facebook, focusing on helping female entrepreneurs get more out of their business products. As an early Bitcoin investor he’s been involved in cryptocurrencies since long before they hit the headlines, and he continues to manage a volatile portfolio.

His first book Cocktails of the Movies was published by Random House in 2015, with a new refreshed edition released recently. Illustrated by his wife Stacey Marsh the duo have more books exploring popular culture and technology currently in the works.

The topics Will speaks on are:

  • advertising and marketing
  • emerging technology
  • social media
  • creativity
  • content creation – visual and copywriting
  • business and start-ups
  • digital transformation
  • blockchain and cryptocurrencies

As an event and broadcast speaker, Will specialises in explaining complex topics in an accessible and compelling way. He understands how to keep audiences fascinated and inspired, even whilst exploring the more technical side of business and creativity. Embracing interactive and Q&A sessions at events, he’s always happy to include audience participation elements in his talks.

Publications

Will Francis @willfrancis

ICYMI: We asked @andrew_davis @DepeshM and @willfrancis what they think about Ofcom's proposed powers to regulate social media companies. http://bit.ly/37ty0vr

Just five tickets left for The Caterer #socialmediasummit featuring @willfrancis. If you want to come, don't hang about https://www.thecaterersummits.com/caterersummits2020/en/page/social-media?utm_source=TheCaterer&utm_medium=Article111219

I asked @andrew_davis @DepeshM and @willfrancis what they think about Ofcom's proposed powers to regulate social media companies. Here's what they said 👇 https://twitter.com/Econsultancy/status/1228344899621269508

This sounds great, I politely sat through way too many meetings in my early career that were a waste of time. http://money.com/amazon-meetings-no-powerpoint/

🚨 Major scientific discovery alert 🚨 https://www.pbs.org/newshour/science/dogs-poop-in-alignment-with-earths-magnetic-field-study-finds

Someone is emailing company & personal blogs who have used my stock images in their articles, claiming that the images are theirs and demanding a credit with backlink. Maximum cheek. What should I do?

Follow @willfrancis's rules to stand a chance of breaking through the noise of social media
https://www.thecaterer.com/business/social-media-marketing-will-francis

No recruiter. Just no.

So bad, but if you say you've never done this I don't believe you.

The Oldest Company In Every Country, Mapped - https://buff.ly/370thB7

Pinterest steps up e-commerce efforts with AR try-on https://buff.ly/36Q9owI

On the http://knewz.com homepage design. I like what they've done with tabloid content dressed up with striking typography. Though can't help wonder if the Daily Mail's retro basicness is still what people find most readable.

Great to see 1917 cleaning up at the BAFTAs, a truly stunning piece of filmmaking - https://buff.ly/3947qKG

Interesting research from Reuters on whether filter bubbles really do work in the way we've come to assume - https://buff.ly/2O1oqci

This Berlin artist pulled 99 smartphones round in a handcart to trick Google Maps (and Google-owned Waze) into thinking there was a huge traffic jam, thus making the street lovely and quiet. Tech innovation takes many forms.
https://buff.ly/2u3Aljd

@ssoonnaalliii and peanut butter isn't butter, quince cheese isn't cheese, cream of coconut isn't cream ... try as dairy farmers might, history and the nature of language development will decide

Struggling with Instagram ads? I'm running some one-day workshops in London this year, with all the tips, hacks and strategies you need. Dates and tickets >>> https://buff.ly/2tOH4xj

Just hit send on my latest newsletter edition. Am in the process of writing about the benefits of writing a newsletter too, as it's been great so far :) https://willfrancis.substack.com/p/-web-tech-future-wtf005

How did I live without @databoxHQ ? This product's great. Brings metrics from all over the place (ad platforms, analytics, CRM etc) and puts them in one place. A simple solution to a maddening problem!

Master the Art of Marketing with @willfrancis at for a series of one-day workshops on Content Marketing (Wed 19th), Social Media (The 20th) and Copywriting (Fri 21st), here at @BoxWorksCoWork Patrick Street, Waterford.
Click link for details

https://vimeo.com/378308048?ref=fb-share&fbclid=IwAR0GN96D0C-GBiBl1tdRzu9P2Ns9Se-i5h9SrPbLqejpoZqYBt9VQh9uIiw