Will Francis

Will Francis


Will Francis is a recognised authority in digital media and technology, having been listed by The Telegraph, Independent and NMA as a top influencer in this space. He regularly appears on TV, radio and in print to share his expertise.

Having run ad agencies he’s helped some of the world’s most loved brands – Samsung, Nike, Penguin Books, Warner Bros, Spotify and many more – to reach their audiences in more innovative and meaningful ways. Previously he was a key early member of the team at pioneering social network MySpace, personally working with film and music artists from Justin Bieber to Jared Leto to bring them closer than ever to their adoring fans. Will’s been part of a seismic shift in the entertainment industries and he’s been in ‘social media’ since before the term existed.

Will now travels the world sharing his expertise through training, consultancy and keynote speeches in-house for global brands and at major conferences. He’s a contributor to  media channels including BBC, ITV, Guardian, Talk Radio and CNN offering his opinions on the technology issues of our time.

Will is the digital judge for the Fresh Awards, recognising outstanding UK creativity in advertising and also an advisor to Facebook, focusing on helping female entrepreneurs get more out of their business products. As an early Bitcoin investor he’s been involved in cryptocurrencies since long before they hit the headlines, and he continues to manage a volatile portfolio.

His first book Cocktails of the Movies was published by Random House in 2015, with a new refreshed edition released recently. Illustrated by his wife Stacey Marsh the duo have more books exploring popular culture and technology currently in the works.

The topics Will speaks on are:

  • advertising and marketing
  • emerging technology
  • social media
  • creativity
  • content creation – visual and copywriting
  • business and start-ups
  • digital transformation
  • blockchain and cryptocurrencies

As an event and broadcast speaker, Will specialises in explaining complex topics in an accessible and compelling way. He understands how to keep audiences fascinated and inspired, even whilst exploring the more technical side of business and creativity. Embracing interactive and Q&A sessions at events, he’s always happy to include audience participation elements in his talks.


Will Francis @willfrancis

When French Sci-fi Barjavel was asked to imagine the future just after world war 2 : he had it almost right

I found the audiobooks were Alan Partridge at his best, so hoping the new Audible podcast 'From The Oasthouse' is as amusing >>> https://buff.ly/3dxb6qR

My friend Seraphina's just released her debut single and it's really good 🍒 . Listen if you love MUNA, Lana del Rey, K Bush, Bat for Lashes et al >>> https://buff.ly/3eTJSuR

Really enjoyed this chat with Clark about where voice search is/is going 👇

If you're well proud of your home-baked bread, this thread will remind you what a total amateur you are 👇 Fascinating stuff (via @Documentally )

Good thread about what to expect with newsletter growth 👇

FYI the Cannes Lions, usually a fairly exclusive event for those in the creative industries with deep pockets, is online and totally free this year - https://buff.ly/2K6rgs1

Today on the 'Ahead of The Game' podcast, @willfrancis chats with SEO expert @joetheseo who juggles a successful business (and new baby) from his home in rural Wales. Joe talks about how to manage time and gives us some productivity tips:


My latest podcast episode for @dmigroup hears from an Oslo-based brand strategist on how brands will weather this unprecedented time for business. An interesting, and ultimately reassuring chat - https://buff.ly/2WdXtp2

In this episode of Ahead of the Game, Will has a fascinating discussion with brand strategist Jørgen Helland, of Los & Co, who brings unique insight from the Norwegian perspective, looking at examples from around the world.


#Aheadofthegame #digital

The IDM (@theidm), who I train for, has opened up a fund for you to get some marketing skills and qualifications for free 👍 . Great opportunity to get upskilled for your next job >>> https://buff.ly/2z1vwJ2

Sounds like a promo tweet however I put this but PSA to fellow audio (podcast, music) makers. @WavesAudioLtd have a crazy sale on at the mo. I just bought a bundle worth $2k for $227 👍 👍 👍

Had a really interesting chat with @cathalmelinn about ecommerce, something he knows tons about. Listen on Spotify here...

Check out our new podcast episode on Spotify:

An in-depth look at what works, and what drives success in ecommerce today. Will chats with veteran marketer and DMI expert, @cathalmelinn


#AheadOfTheGame #DMI #Podcast #marketing #digital

Surprising amount of lift generated by the wagging tail https://twitter.com/backlocker/status/1249786806339543040/video/1

How can brands create real value in their social media presence and earn a loyal community? @willfrancis talks to social media consultant @Alisonbattisby founder of @AvocadoSocial


#AheadOfTheGame #DMI #Social

How to nail your social media during social distancing – @willfrancis and @shahlamasif reveal their top tips

With the nation only able to engage with your brand online for now, there’s no better time to level up your social media presence.


Career coach @CoachKReid advises people on how to manage their career and work life, but how does he organize his own time? He chats with @willfrancis to explain.


#AheadOfTheGame #DMI #SEO #Podcast #marketing #digital

We really enjoyed being guests on the Ahead of the Game podcast by @dmigroup and @willfrancis chatting social media communities! 🙌 https://twitter.com/dmigroup/status/1246010562791772161

I was struggling to really understand what #SEO actually was. So I listened to this #podcast with @joetheseo talking to @willfrancis.